We all know that visual communication is fundamental in our quest to engage audiences. According to research studies, people process images much faster than words, a conclusion which leaves a wide door open for brands to embed visual content into their online marketing tactics. There’s no question about it: if you…
PhotoMarks 3 has recently been released and places at the disposal of Windows and Mac users exciting new features: A powerful new Details view in Step 1 for visualizing and arranging thousands of images. Users have the possibility to sort pictures in Step 1 by Name, Type, Date Taken,…
Today consumers use more than anything the internet as their primary research tool. Therefore it’s no surprise that, according to these stats, 80% of those interested in buying a property will initially run an online search to discover what the market can offer. Moreover, 83% of…
The topic of watermarking is and will probably remain up for debate for quite a long time. Some, seeking to protect and at the same time market their work, do watermark their pictures. Others, considering all it does is cause distraction from the image itself,…
iPhone photography represents without a doubt an arising art. More and more people are inclined to resort to their smart phone to take pictures, whether we’re talking about landscape, street and day-to-day scene, food or portrait shots. Why? Because, by using the iPhone’s camera to its full potential…
In this modern era, where plagiarism has spread like wildfire, applying a watermark is essential in order to protect your images from unauthorized use. Moreover, it is a way for you, as a professional or amateur photographer, to get proper credit for your work. To create a…
Adding a watermark to an image is a step that shouldn’t be overlooked. First of all, because it can protect your authentic images from being illegally used by others. Second of all, because it can become a powerful marketing tool that may drive traffic to…
Watermarking has been and still is a topic with the power of easily sparking an intense debate. Photographers, business-oriented and hobbyists, have long debated whether the use of an identification mark can generate real benefits in terms of notoriety and financial gaining. Some claim they can…
Plagiarism represents without a doubt one of the most worrisome matters for site and blog owners. The online environment is a harsh place and you would think that the daily struggle to keep your business afloat is challenging enough. But no, in addition to producing…